Chartered Institute of Marketing (CIM)
About Course
Course Overview
The Chartered Institute of Marketing (CIM) is the world’s leading organization for professional marketers. It is the only professional marketing body that offers internationally recognized qualifications and can award the Chartered Marketer status
CIM was founded in 1911 and supports over 40,000 members worldwide with over 100 years of experience, CIM has built and developed strong relationships with a vast network of employers, governmental bodies, and professional institutes across the world.
Certificate in Professional Marketing
Certificate in Professional Digital Marketing
Level 4
The go to for marketing executives, or equivalent, who have had experience in the industry and are looking to advance their career. You can choose between two qualifications to suit your individual career path.
Diploma in Professional Marketing
Diploma in Professional Digital Marketing
Level 6
For marketing managers and marketers working in operational and supervisory roles, who are looking to progress their strategic and management skills. You can choose between two qualifications to suit your individual career path. Equivalent level to an undergraduate degree.
Why CIM?
Studying a CIM qualification will not only give you knowledge and skills that you can use straight away in your marketing career as stated above, it has the added benefit of enabling your CV to stand out from the others if you choose to go for a job promotion or choose to apply for another job in marketing.
The best firms put marketers in mini-CEO positions, often called brand management positions within the CPG industry. 2 Of the 283 consumer- facing companies in the Fortune 500, 50 have CEOs with a marketing background. Twenty- three of these have eight or more years’ marketing experience. 3 Of the 37 leading consumer- facing companies owned by private equity firms, nine have CEOs with a marketing background
Why study CIM at MAT ABACUS?
Our center is accredited giving you peace of mind that we operate to the highest standard.
We have had a consistent pass rate of 85% and above in all our professional programs offered.
Our courses are designed to provide a comprehensive learning package.
Committed panel of lecturers
E-learning portal (Moodle)
Free course book
Delivery methods i.e., face to face and online
1 on 1 feedback sessions.
Chartered Institute of Marketing (CIM Qualification)
CIM Level 4 Certificate in Professional & Digital Marketing
📌 Course Overview
The CIM Level 4 Certificate in Professional & Digital Marketing is designed to enhance your expertise and boost your career in marketing. Developed through extensive employer-led research, this qualification provides the essential knowledge and practical skills needed to excel in a marketing executive role.
✅ Enhance your expertise: Gain the skills to become a pivotal member of any marketing team.
✅ Prepare for career growth: Build a strong foundation for progression and unlock new opportunities.
✅ Apply practical skills: Acquire hands-on experience that directly applies to real-world marketing scenarios.
📍 Study Mode & Locations
🏫 MAT ABACUS Business School Rwanda: Online
🏫 MAT ABACUS Business School Uganda: Online & Face-to-Face
⏳ Duration: 1 Year (Part-time)
💰 Fees: Contact us for details:
📧 Rwanda: info@matabacus.rw
📧 Uganda: info@matabacus.ac.ug
📅 Start Dates:
📌 April 2025📌 September 2025
📖 Course Details
Upon successful completion, you will develop:
🔹 A strong operational understanding of marketing.🔹 Practical skills that enhance your career prospects.🔹 A strategic view of marketing’s role in business.
🎯 Why Study CIM Marketing Qualifications?
The Chartered Institute of Marketing (CIM) is a globally recognised professional body. A CIM qualification prepares professionals for careers in:
✅ Marketing
✅ Sales
✅ Promotion
✅ Merchandising
✅ Market Research
✅ Public Relations
✅ Business Planning
Many professionals find that studying CIM enhances their expertise and career opportunities.
🌟 Why Become a CIM Member?
Join CIM and enjoy exclusive benefits:
🔹 Recognition as an actively engaged marketer.
🔹 Free access to industry reports, journals, and business publications.
🔹 Interactive webinars on key marketing topics.
📚 Modules & Learning Approach
📌 Visit the CIM website for full module details.
🖥️ Blended Learning: Weekend study sessions designed for busy professionals.
📖 Study Resources: Access to MAT ABACUS Business School’s extensive digital library.
⏳ Teaching Hours:
🔹 20-credit module: 70-80 study hours
🔹 10-credit module: 35-40 study hours
📌 Additional independent study required for CIM assessments.
📝 Entry Requirements
Applicants must meet at least one of the following:
✅ CIM Level 3 qualification.
✅ Any relevant Level 3 qualification.
✅ A UK degree or international equivalent.
✅ International Baccalaureate (equivalent to NQF Level 3 and above).
📩 Interested? Contact us today!
📧 Rwanda: info@matabacus.rw
📧 Uganda: info@matabacus.ac.ug
🌍 www.matabacus.ac.ug or matabacus.rw
For Enrollment Visit
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